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NEWS LETTER
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About Us
The Drishteehaat concept is a novel way to showcase the
artworks of some the rare and precious art forms from rural India. Drishteehaat
carries forward Drishtee’s endeavor of rural development through the use of ICT
services. The Drishteehaat system of promoting and selling rural Indian artworks
enables the average rural Indian artist to earn a real profit, as well as act as
a catalyst in developing rural India and providing a good standard of living to
the people with their own efforts.
The benefits for a buyer while purchasing from Drishteehaat is the assurance of
authenticity of the art being purchased belonging to rural India. A buyer not
only buys the product but also provides a viable source of income to the
villagers helping them to bring out a rare form of art which was at some time
ago forgotten by the people. Drishteehaat provides a buyer a safe and secure
gateway of payment, assurance of highest quality of products, and the assurance
of artisans getting a fair share worth for their arts and crafts. A buyer can
even customize the product that he wants to purchase by selecting the kinds
frames, materials, packaging, colors etc. This level of customization enables
the buyer to get the maximum out of a product and add an extra value to his
purchase.
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